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mo4ch:>Safe space: PepsiCo scraps rumored ‘orbiting billboard’ plans (PHOTOS, VIDEOS) | Mo4ch News

Russian startup StartRocket has reportedly partnered with PepsiCo in an “exploratory test” of orbital advertising capabilities in a move which is sure to horrify astronomers, environmentalists and, well, just about everyone.“Adrenaline Rush (owned by PepsiCo Russia) became the test launch partner,” StartRocket told Futurism in an email. “The Adrenaline GameChangers logo — a newly created movement whose goal is to campaign against stereotypes and unjustified prejudices against gamers — will be the first branded image on the StartRocket orbital display after its launch.”Footage of the test, carried out in conjunction with Russia’s Skolkovo Institute of Science and Technology, or Skoltech, conducted at Pereslavl-Zalessky, Yaroslavskaya Oblast on April 7 was shared by StartRocket CCO Vlad Sitnikov.The Russian company stole the headlines in January this year, with its ambitious, if abrasive, proposal to place an orbital formation of cube satellites at an altitude of 400-500 kilometers (248…